This launch marks TechnoSport’s 2nd store in Central India and 18th nationwide
Central India has emerged as a key market for the brand, with plans to launch in regions like Bilaspur, Durg, Bhopal and Jabalpur
Spanning 2,018 sq. ft. across the ground and first floors, The Raipur outlet offers a sleek, contemporary retail experience and features TechnoSport’s full range of high-performance activewear engineered for Indian conditions
The brand targets 50 exclusive brand outlets by year-end as the broader expansion plan in 2025 Raipur – 5th September 2025: TechnoSport, India’s fastest-growing activewear brand, expands its retail footprint with its first exclusive brand outlet (EBO) in Chhattisgarh, bringing high-performance, tech-enabled apparel to Raipur’s thriving fitness and active lifestyle community. This launch marks TechnoSport’s 2nd store in Central India and 18th nationwide, with plans to open eight more outlets across Central India, including Bilaspur, Durg, Bhopal, and Jabalpur, by the end of the current financial year strengthening its presence in the region To mark its grand opening, TechnoSport unveiled the Raipur outlet with a spirited ribbon-cutting ceremony. As the capital and commercial heartbeat of Chhattisgarh, Raipur provides the brand with a powerful launchpad to connect with a dynamic, fitness-driven audience. The city’s young consumers value technologically advanced, performance-oriented activewear tailored to India’s demanding climate and rapidly evolving lifestyle trends, making Raipur the perfect stage for TechnoSport’s expansion. Speaking on the central India expansion, Puspen Maity, CEO, TechnoSport, said, “The first store in Raipur marks an exciting step forward in our Central India growth strategy. As we expand our footprint across the country, with 18 stores now live and a target of 50 by the end of the year, each new outlet brings us closer to our customers. Our stores go beyond just shopping, they’re designed to let people experience the brand, discover our latest innovations, and experience the quality of products that support their active lifestyles. The market is also an important one for us, with data nudging our plans on opening eight more outlets in Central India.” Spanning 2,018 sq. ft. across the ground and first floors, The Raipur outlet offers a sleek, contemporary retail experience and features TechnoSport’s full range of high-performance activewear engineered for Indian conditions. The collection showcases cutting-edge in-house fabric innovations like Cotflex, known for its 4-way stretch and memory function, Techno Dry for quick-drying performance, and Matpiq, which combines a soft hand feel with a subtle matte texture. Technologies such as TECHNOCOOL+, TechnoGuard for antimicrobial protection, and UPF 50+ sun protection further enhance comfort, hygiene, and durability, making each apparel ready for both intense workouts and everyday wear. With this store, TechnoSport continues its EBO-centric expansion, representing a key milestone in the brand’s Central India expansion and a significant step toward its target of 50 EBOs by the end of 2025. About TechnoSport TechnoSport is India’s fastest-growing performance wear brands, delivering high-quality, affordable activewear designed for the everyday Indian. Founded in 2007, the company has grown into a formidable player in the Indian activewear market, with a state-of-the-art manufacturing facility in Tiruppur, Tamil Nadu. Backed by deep expertise in textile innovation and a passion for accessible fitness, TechnoSport’s mission is to empower movement for all. The brand is now rapidly expanding with 17+ exclusive brand outlets and a diversified presence across categories and markets.
